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The Current Status and Development of Law Enforcement Recorders---The Current Status of the Law Enforcement Recorder Industry in China

Release Time:

2018-10-19

Since TCL launched the "Digital Eagle" in 2008, marking the true birth of body-worn cameras, to the birth of the industry standard in 2011, and Jinan Zhiye's first passing of the standard in 2012, body-worn cameras have entered a period of rapid development. Now, with the standardization of law enforcement video by the Ministry of Public Security, market demand is rapidly exploding. To date, there are over 160 relatively influential companies nationwide, with annual sales exceeding 3 billion yuan, truly ushering in a sunrise industry for body-worn cameras. With law enforcement officers' high recognition of the concept of civilized law enforcement, the body-worn camera market has entered a stage of explosive, high-speed development. Currently, the market still presents a large number of parameter comparisons. Companies mostly focus on optimizing product parameters, such as a wide-angle lens of no less than 120°, the ability to clearly see the facial features of the person involved within a 5-meter range, visible human outlines within a 10-meter range, and laser positioning function for easy targeting of the recording object, etc. This has led to a lot of vicious competition in bidding parameters, focusing on high-parameter product competition rather than the healthy development of the entire industry. Fortunately, under the adjustment of market laws, companies with real R&D capabilities are returning to the product and market itself. Looking back over the past eight years, the body-worn camera industry has experienced every stage from slow budding, rapid development, product competition, market competition, to brand competition. Under the dual regulation of the government and the market, body-worn cameras have also shown good development characteristics. Current Status of China's Body-Worn Camera Industry 1. The disorderly and vicious competition of products is gradually moving towards brand-oriented operations. During 2012-2015, the State Council and the Ministry of Public Security vigorously promoted the standardization of law enforcement, leading to a rapid explosion in the body-worn camera market. The number of manufacturers instantly increased to several hundred. Due to the low barriers to entry, many small workshops quickly entered the market, resulting in a chaotic market with many companies lacking factories, R&D, and market presence, relying on extremely low prices to disrupt the market. The lack of core technology, after-sales service, and quality led to disorderly competition. Companies undermined each other to compete for market share, leading to a chaotic stage for body-worn cameras. With the gradual introduction of new industry standards for body-worn cameras and market elimination, the market ushered in a new opportunity in 2015. Companies with strength, scale, and brands, with superior customer experience, gradually became the mainstream of the market, forming the first echelon. 2. From small-scale workshop processing to the formation of large-scale industrial chain operations. With the country's supply-side reform and the gradual maturity of the body-worn camera market, the industry entered a stage of large-scale operation. More high-quality companies, such as Jinan Zhiye, Jingyi, and Huaduan, gradually increased market investment. The industry eliminated a large number of companies with backward production capacity. Small workshops with only a dozen people gradually withdrew from the market, replaced by leading companies with comprehensive control over the industrial chain, from production, sales, to R&D, improving product quality and grasping the needs of frontline customers. Zhiye's 3G/4G smart cameras (4G body-worn cameras) were ultimately completed based on the needs of frontline market users. 3. From product imitation and plagiarism to the increasing importance of intellectual property and patents. The core of the development of any industry is intellectual property rights. Whoever holds the core patents holds the industry's voice. The body-worn camera industry has also undergone a change from mutual imitation to gradual innovation. In 2011, the industry had only about 30 patents, with Zhiye holding 12. By 2015, the number of patents reached over 300, with Zhiye holding over 40. Although holding core patents, the rapid growth of patents also indicates that body-worn cameras are gradually becoming a competition for patent rights. Many manufacturers are increasing R&D investment and continuously innovating industry development, leading the industry's development with technology and talent. The competition for new products and new patents will be a highlight of the new stage for body-worn cameras. 4. From the competition of single-front-end product hardware to comprehensive system solutions. In previous years, competition in body-worn cameras was fierce. Because body-worn cameras are the most direct bidding products for customers, hybrid integrated machines, standard machines, mini-machines, uninterrupted mini-machines, high endurance, and 3G transmission have continuously demonstrated product upgrades. Many manufacturers focused on front-end hardware, emphasizing three-proof features, high pixels, and high drop resistance. Zhiye's AK series products can withstand 3.6m drops. Higher parameters became the focus of front-end product competition. In 2015, the total number of body-worn camera bids exceeded 800,000 units. Manufacturers gradually shifted high-parameter control to solving on-site law enforcement. Law enforcement data acquisition platforms and video management systems became more important to customers. On-site law enforcement recording, assessment, and supervision for all officers became an important part of civilized law enforcement video. Video is not only recorded at the front end but must also be combined with big data, facial recognition, cloud platforms, and other high-end technologies, connecting with public security traffic management comprehensive application platforms, duty management systems, and other platform systems. The correlation, collision, comparison, and analysis of audio-visual data with illegal penalties, traffic accidents, duty arrangements, and other data restore the scene, incorporating on-site video into the all-police video database, improving law enforcement efficiency, and maximizing video value. 5. From ordinary terminals to the rapid iteration of Internet+ smart body-worn cameras. As a new type of police on-site law enforcement equipment, body-worn cameras play a core role in timely collecting and fixing evidence and recording various on-site incident handling situations. The law enforcement needs of frontline police officers are also becoming increasingly diverse. The original body-worn cameras, as supervisors of civilized law enforcement, are gradually becoming good assistants for frontline police officers in their law enforcement work. Meeting the diversified law enforcement needs of police officers is a future trend. For example, the original video recording function of body-worn cameras is gradually adding GPS, electronic fences, intercoms, motion detection, high-definition external cameras, and other functions. However, in the face of the Internet+, connecting to the public security dedicated network has become inevitable. The new 4G technology and Android platform will completely bring body-worn cameras into the smart device era. More APP applications will inject more opportunities and value into future mobile law enforcement.

From the launch of TCL's "Digital Eagle" in 2008, marking the true birth of body-worn cameras, to the birth of the body-worn camera industry standard in 2011, and Jinan Zhiye's first passing of the industry standard in 2012, body-worn cameras entered a period of rapid development. Today, with the standardization of law enforcement video by the Ministry of Public Security, market demand is rapidly exploding. As of now, there are over 160 relatively influential companies nationwide, with annual sales exceeding 3 billion yuan, truly ushering in a sunrise industry for body-worn cameras. With law enforcement officers' high recognition of the concept of civilized law enforcement, the body-worn camera market has entered a stage of explosive, high-speed development. Currently, the market still shows a large number of parameter comparisons. Companies mostly focus on optimizing product parameters, such as a lens wide angle of no less than 120°, the ability to clearly see the facial features of the person involved within 5 meters, visible human outlines within 10 meters, and laser positioning function for easy targeting of the recording object, etc. This has led to a lot of vicious competition in bidding parameters, resulting in a situation where the focus is not on the healthy development of the entire industry but on the competition of high-parameter products. Fortunately, under the adjustment of market laws, companies with real R&D capabilities are returning to the product and market itself. Looking back over the past eight years, the body-worn camera industry has experienced every stage from slow germination, rapid development, product competition, market competition, to brand competition. Under the dual regulation of the government and the market, body-worn cameras have also shown good development characteristics.

China Body-worn cameras Industry Status Quo

1. The disorderly and vicious competition of products is gradually moving towards brand-oriented operation.

2. During 2012-2015, the State Council and the Ministry of Public Security vigorously promoted the standardization of law enforcement, leading to a rapid explosion in the body-worn camera market. The number of manufacturers instantly increased to several hundred. Due to the low barriers to entry, many small workshops quickly entered the market, resulting in a chaotic mix of businesses. A large number of companies lacking factories, R&D, and market presence disrupted the market with extremely low prices. The lack of core technology, after-sales service, and quality led to disorderly competition. Companies undermined each other to compete for market share, pushing body-worn cameras into a chaotic stage. With the gradual introduction of new industry standards for body-worn cameras and market elimination, the market ushered in a new opportunity in 2015. Powerful, large-scale, and branded companies, with superior customer experiences, gradually became the mainstream of the market, forming the first echelon.

2. From small-scale workshop processing to the formation of large-scale industrial chain operations.

With the country's supply-side reform and the gradual maturity of the body-worn camera market, the industry entered a stage of large-scale operation. More high-quality companies, such as Jinan Zhiye, Jingyi, and Huaduan, gradually increased market investment. The body-worn camera industry eliminated a large number of companies with backward production capacity. Small workshops with only a dozen employees gradually withdrew from the market, replaced by leading companies with comprehensive control over the industrial chain. These companies control the entire industrial chain from production, sales, and R&D, improving product quality and understanding the needs of frontline customers. Zhiye's 3G/4G smart cameras (4G body-worn cameras) were ultimately completed based on the needs of frontline market users.

3. From product imitation and plagiarism to the increasing importance of intellectual property and patents.

The core of any industry's development is intellectual property rights. Whoever holds the core patents holds the industry's voice. The body-worn camera industry has also undergone a change from mutual imitation to gradual innovation. In 2011, the industry had only about 30 patents, with Zhiye holding 12. By 2015, the number of patents reached over 300, with Zhiye holding only over 40. Although holding core patents, the rapid growth of patents also indicates that body-worn cameras are gradually becoming a competition for patent rights. Many manufacturers are continuously increasing R&D investment and innovating industry development, leading the industry with technology and talent. The competition for new products and new patents will be a major focus in the new stage of body-worn cameras.

4. From the comparison of single front-end product hardware to comprehensive system solutions.

In previous years, competition in product aspects was the most fierce. Because body-worn cameras are the most direct bidding products for customers, hybrid integrated machines, standard machines, mini-machines, uninterrupted mini-machines, high endurance, and 3G transmission have continuously demonstrated product upgrades. Many manufacturers focused on front-end hardware, emphasizing three-proof features, high pixels, and high drop resistance. Zhiye's AK series products can withstand 3.6m drops. Higher parameters became the focus of front-end product comparison. In 2015, the total number of body-worn camera bids exceeded 800,000 units. Manufacturers gradually shifted high-parameter control to system solutions for on-site law enforcement. Data acquisition platforms and video management systems for body-worn cameras became more important to customers. On-site law enforcement recording, assessment, and supervision for all officers became an important part of civilized law enforcement video. Video is not only recorded at the front end but must also be combined with big data, facial recognition, cloud platforms, and other high-end technologies, connecting with public security traffic management comprehensive application platforms, duty management systems, and other platform systems. The correlation, collision, comparison, and analysis of audio-visual data with illegal penalties, traffic accidents, duty arrangements, and other data restore the scene, incorporating on-site video into the all-police video database, improving law enforcement efficiency, and maximizing video value.

5. From ordinary terminals to the rapid iteration of Internet+ smart body-worn cameras.

As a new type of on-site law enforcement equipment for police, body-worn cameras play a core role in timely collection and fixation of evidence and recording of various event scene handling situations. The law enforcement needs of frontline police officers are also becoming increasingly diverse. The original body-worn cameras, as supervisors of civilized law enforcement, are gradually becoming good assistants for frontline police officers in their law enforcement work. Meeting the diversified law enforcement needs of police officers is a future trend. For example, the original video recording function of body-worn cameras is gradually adding GPS, electronic fences, intercoms, motion detection, high-definition external cameras, and other functions. However, in the face of the Internet+, connecting body-worn cameras to public security dedicated networks has become inevitable. The new 4G technology and Android platform will completely bring body-worn cameras into the smart device era. More APP applications will inject more opportunities and value into future mobile law enforcement.

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Traffic police firm enforcement, on-site law enforcement recorder restores "Li Yunlong" textbook enforcement

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Traffic police firm enforcement, on-site law enforcement recorder restores "Li Yunlong" textbook enforcement

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BLOGS

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